U.S. TRAVEL ASSOCIATION'S IPW CONVENTION

Through a perfect blend of art, music, and flavor, attendees were immersed in LA’s multicultural spirit, from its stunning street art to world-class cuisine. The event paid tribute to iconic destinations such as Beverly Hills, Warner Bros., the historic Rose Bowl, and more, while also highlighting the city’s vibrant culinary scene, which showcased flavors from diverse neighborhoods. Special moments included a customs Star Wars production, and a finale with fireworks and an unforgettable performance by the legendary Diana Ross.

This spectacular experience positioned Los Angeles as the premier destination for conventions, conferences, meetings, and incentive travel, leaving attendees inspired by the city’s endless creativity and global allure.